Art & photography
Shopify auction app for artists and galleries
Artists and galleries use Auction Now to auction original work and limited editions on their Shopify store, keeping collectors as their own customers instead of paying an auction platform's commission.
Why auctions work for art & photography
Originals have no list price
Pricing an original is guesswork. An auction with a floor you're happy with lets collectors set the number.
Direct-to-collector
Every bidder becomes a Shopify customer with an email. That's your collector list, growing with every auction.
Studio drops
Release a series as a scheduled batch of auctions that open with your newsletter and close the same night.
The features that matter here
Scheduled start
Auctions open on the minute your announcement goes out.
Max bids
Collectors in other time zones set a ceiling and the app bids for them.
Branded emails
Outbid and ending-soon alerts carry your studio's name.
Combined shipping
A collector who wins two prints pays shipping once.
Tips from sellers in this category
- Show the work in a room and in detail. Scale is the first question every buyer has.
- Start at the price you'd sell for privately; you won't regret it if the auction goes higher.
- Run editions as a series of short auctions rather than one; the first result anchors the rest.
Frequently asked questions
Can I auction editions with multiple copies?
Each auction sells one unit. For an edition of ten, run ten auctions (batch creation makes this quick) or auction one and sell the rest at fixed price.
Read next
Run your first auction on Shopify today
Free to install. No monthly fee — a 5% success fee only when an auction sells.
Rated 4.7 / 5 on the Shopify App Store · Built for Shopify